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App Graveyard

Failed Finance / Fintech Apps

1 curated postmortem aboutfinance / fintech products that stalled, shut down, or missed the market.

SubWatch

A beautiful iOS subscription tracker that lost to incumbents and native platform features

R.I.P.
JAN '2024 – JUL '2024
AbandonedComposite exampleCrowded Market

WorkedThe design was genuinely good. People who found the app loved how it looked and felt.

NeedsRebuild thesis: Consumer subscription tracking is too exposed to Apple and too crowded to…

Revenue
$220 (44 users at $4.99 lifetime unlock)
Users
~2,600 downloads, ~600 monthly active at peak, 44 paid
Built in
4 months
Had revenueHas usersCodebase includedOpen to sale